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The fortune that Lionel Messi can win Michael Jordan for his arrival at PSG

The fortune that Lionel Messi can win Michael Jordan for his arrival at PSG

The incorporation of Lionel Messi to PSG produced a revolution in several senses and one of them is commercial. The number 30 shirt with the name of the Argentine star became the most coveted by the fans, who have already invaded the official store of the Parisian club and sales will be boosted throughout the season. In this context, one of those who will benefit is Michael Jordan, who was the greatest figure of the golden years of the Chicago Bulls in the NBA and considered the best basketball player in history.

The American, through his Jordan Brand, has an agreement with the club and Nike for the development of different clothing, in this case all PSG jerseys from season to season. In this agreement, Air corresponds to 5 percent of the sale of T-shirts of the French entity.

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This will allow the current owner of Charlotte Hornets to recover part of the fortune he lost during 2020. Due to the pandemic and some failed businesses, he went from having a net worth of $ 2.1 billion to $ 1.6 billion, according to Forbes magazine.

According to one report, Jordan will reach $ 9.5 million if one million Leo jerseys are sold this season. The account was taking as a reference the price of the adult shirt, USD 187.99.

For its part, the media Básquet Plus indicated that PSG is expected to sell 2.5 million shirts of the Argentine star in the 2021/2022 financial year. So the number amounts to 23.75 million dollars of profit that Jordan would have.

The agreement between PSG and Nike to wear the Jordan Brand began in the 2018/2019 season and will run until mid-2022. In case the contract is renewed and the same profit perception is maintained for the NBA benchmark If you take the two-year contract that Messi signed with the Parisian club, it would be $ 47.5 million for the former Bulls guard.

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All these numbers are initial projections and without La Pulga having debuted yet (it is speculated that it would be this Friday against Brest). The sum could change and grow during the season, considering the variables of their first matches, their goals and from now on, obtaining a title.

The Jordan brand logo shows his iconic jump with the silhouette of the historic basketball player and as identification of the clothing brand that he himself created in 1984. The detail is printed on the right side of the shirt, at the height of the shield, which is located on the left.

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Messi came to PSG as a free agent after terminating his contract with Barcelona on June 30. Unable to renew his link with the Catalan entity, he emigrated to Paris and the club in the French capital would have closed a contract of around 41 million dollars per year, according to The Associated Press.

Regarding the culé team, according to a study by Brand Finance, the economic consequences of Messi’s departure would affect him in a loss of 11 percent of his capital, a total of USD 160.8 million.

Although the club chaired by the Qatari Nasser Al-Khelaifi does not skimp on expenses, the incorporation of the captain of the Argentine team was a commercial boom. And in this context, one of the beneficiaries is Jordan himself, who rubs his hands. One crack will earn another millions. (Infobae)

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